The task from a client was complex: to unite in a single corporate style an updated positioning of gaming department + customize a solution for a by-product – embedded mini-games under the same name.
Having cast aside over two dozen options, the client’s team settled upon an ambitious version of the world as a game cube with the slogan “Let’s play the world!”. Based on the given direction we designed a pool of required elements: an animated version, envelopes, business cards, dozens of printed documents, presentation, distribution, and design for social networks.
