Skies PR campaign: poster, website, media support
The client came to us with an almost developed alpha version of MMORPG and FPS mixture and with a desire to tell the world about it. Therefore, we developed a concept of launching the project on Kickstarter and Steam Greenlight. Upon the product launch supported by a PR campaign, we reached hundreds of publications in the western (excluding domestic) press, thousands of likes and, as a consequence, entering the game into the Steam Greenlight TOP-30 (the game continues to move up towards the TOP-10). On the world’s largest playground no Ukrainian project have achieved such a result within 15 days.
Made by WANTED: SMM strategy, database of the top relevant journalists and direct communication with them, Kickstarter page design, website, competitor analysis and competitive positioning strategy, PR strategy and press kit, POS-materials etc.